To attract, inspire and educate the human spirit on behalf of the best emerging sustainable brands and eco-conscious entrepreneurs who are striving to make a difference, both socially and environmentally. John Paul DeJoria, Co-Founder of JP Selects.


Black List

John Paul Selects has an eye for sustainability

The lists below are constantly evolving as we are always reviewing ingredients and their potential effect on people and the environment.

At minimum, brands with the Eco-friendly / Organic symbol:

  1. No parabens
  2. No aluminium
  3. No ammonia
  4. No artificial colors
  5. No artificial scent
  6. No BHA
  7. No BHT
  8. No FD & C colors
  9. NO GMOs
  10. No Mineral Oils
  11. No Phthalates
  12. No Sodium Laurel Sulfate (SLS)
  13. No Sodium Laureth Sulfate (SLES)


At minimum, any food or ingestible items (including supplements) will not contain the following:

  1. Non-GMOs
  2. High fructose corn syrup
  3. Sulfites
  4. Aspartame
  5. Ammonium chloride
  6. Artificial flavours
  7. Artificial colours
  8. Trans fat
  9. Nothing artificial
  10. All natural
  11. No dyes
  12. No BHT

We encourage all of our brands to use packaging that is at least 2 of the following:

  1. Minimal
  2. Biodegradable
  3. Recycled / Recyclable
  4. Compostable
  5. BPA free
John Paul DeJoria

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